ultimate week, at an intimate gallery house within the Marais district of Paris, Rihanna unveiled her extremely expected debut assortment for Fenty. Her most ambitious challenge to date, the partnership with LVMH positions the pop famous person as CEO and creative director—the first black woman to helm a maison on the luxury group—and almost upends the average trend mannequin. To wit, Rihanna rolled out her first pill or "drop" at the discreet pop-up in the French capital, opening the doorways to traces of adoring enthusiasts for a weekend-long browsing extravaganza before the collection went online the day prior to this. "I get so satisfied when I see this!" observed Rihanna excitedly, tracing the Fenty emblem on the returned of her uncooked eastern denim denims. Her mom, Monica Braithwaite, was among the particular guests searching the ground (she had her eye on the futuristic Fenty colorations) alongside the likes of clothier Olivier Rousteing and mannequin Paloma Elsesser.
in this unique at the back of-the-scenes video, the singer offers a glimpse inside the making of Fenty, starting with the historic launch. For Rihanna, the artistic process is clearly a family unit affair. "the first part became getting together the crew…it's like a bit artistic hub," she says, "and the best part is seeing all of it come to life." observe the movie star as she takes her first steps with Fenty, above.
Directed through Lucas Flores PiranAdditional digital camera: Evan RogersEditor: Sean Kiely, Savanna FairAudio combine: Dylan Nowik
See every appear in Rihanna's New Fenty collection:
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